Anytime there's a negative imputation about Islam, which is every day, there is one person the media turns to first.
And Keysar Trad's great failing is that he cannot say no.
He will go on TV, radio or print, time and again, like marching to his Groundhog Day execution.
People from within his own religion get upset with him; so does mainstream Australia, which increasingly holds Islam in open contempt.
Yet Trad, 53, president of the Australian Federation of Islamic Councils, who came from war-torn Lebanon at the age of 12, speaking only Arabic and French, feels compelled to keep explaining that a fondness for terror is not part of the Muslim DNA.