A campaign aimed at preventing the spread of Islamophobia will see a fleet of more than 100 buses displaying messages of peace across the Westcountry in the coming weeks.

The death of a 31-year-old student in Colchester this week is the latest in a string of suspected hate crimes across the UK, in which Muslims have been targeted specifically because of their faith. Even in Cornwall, which had no previous history of anti-Muslim feeling, a community centre at Quenchwell near Truro was daubed in offensive graffiti and set alight in 2012.

In a bid to spread what they describe as "positive awareness of Islam", the Ahmadiyya Muslim Association has taken out advertisements on 125 First buses in Cornwall and Devon. Under the slogan of "loyalty, freedom, equality, respect, peace" the community has also launched a website: LoveForAllHatredForNone.org.

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