Excerpt:
Swiss International Air Lines is raising hackles among Muslims over a slogan used in a recent German-language publicity campaign.
Alluding to its logo, taken from Switzerland's national flag, the slogan says in German, "Kreuz ist Trumpf", literally, the "cross is trumps", or the "cross is a plus".
The words are used in a billboard campaign, launched within the country last month, that highlights the white cross on the back of one of its planes.