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The business of selling food that is halal, or acceptable to Muslims, is set to grow rapidly in Europe in coming years as more supermarket chains target the sector, a Nestle executive said on Tuesday.

Frits van Dijk, executive vice president at the world's biggest food group, told Reuters on the sidelines of the World Halal Forum in The Hague he expected the halal food business in Europe to grow by 20 to 25 percent within the next decade.

The total European halal food market is currently valued at about $66 billion, including meat, fresh food and packed food, while the global market is worth about $634 billion.

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